The goal of task 3.4 Interactivity through user generated content in the NEWLOCAL project was to investigate
the possibilities of using mobile apps to give users a way to produce the content and send it to the editors.
Every consortium partner has occasionally involved their readers and listeners in some way during the content creation process. Often, this was done in a conventional manner without utilizing modern technology to streamline the process for editors and audiences. The purpose of this task is to look at the potential of employing mobile apps
to allow people to create content and submit it to editors. User-generated content can range from brief summaries of news and events in the area to submitting images and more intricate integrations such as "readers video-reporters." The task is to analyze the perspectives of the following: a) audience; b) editorial teams; and c) advertisers. A short survey was distributed across the project partners to gather the necessary data.
Each of the ten project partners completed a survey that asked questions about both the creation of content and user participation in it. The survey was divided into three parts:
1. Engagement in content creation
2. Artificial intelligence (AI)
3. Benefits
You can find the main findings here - Report on user generated content
The implementation of the project NEWLOCAL (New approaches for local media) is co-funded by the European Union.
Programme: Creative Europe Programme (CREA)
Call: NEWS-Journalism partnerships (CREA-CROSS-2022-JOURPART)
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